Top Misc Content on Internet |
- Write Away Copywriting
- Writing Perfect Articles
- How to Run a Coffee Shop
- Grants for Starting a Green Business
- 7 Quick Ways to Turn Your LinkedIn Profile into a Social Media Marketing Workhorse
- The Art of Finding Ideas
- How to Write a High-Quality eBook in 30 Days
| Posted: 11 Aug 2011 02:37 PM PDT
Content is King, so what are you doing to please the King of the web? After all, if you want to promote your business online, then you need to be adding content to your website on a regular basis. Whether it is a video, a picture, a coupon promoting your business or perhaps profiles about your staff, building your website is important. Of course, these activities take time. So, if you are interested in having web content provided for your site, but don’t have time to do it yourself, why not contact Write Away Copywriting to provide web content for you. Whether it is a daily, weekly or monthly post, a newsletter, or article research, Write Away is always glad to help! To see other work by Write Away, check out the pages here. |
| Posted: 11 Aug 2011 05:55 AM PDT A Lot Of companies outsource work to content writing services nowadays, since their prices are usually more nominal than employing in-house writers. Writing for websites is far more complicated than it appears. Apart from knowing how to write good content, it is critical that you comprehend how internet works, its range and the variety of audiences it addresses. Whether you write for your own webpage or are aiming to promote a business or if you deal with organized content, you can use these easy suggestions to develop good content. 1) Arrange your concepts in order after deciding on the topic, which will give your article a good flow. Either develop the article’s outline in your mind or write it down on paper. 2) Most writing service providers follow a fundamental article writing style. You begin by introducing the topic, move on to the article central part and in the end summarize all the points of the content in the last paragraph.. 3) Content on the internet is easy to read so avoid fluff, except when you are creating a research or literature-based article. If complex technical phrases have to be used, clarify them in an easily understandable way for readers’ benefit.. Mostly content writing service providers keep in mind the target customer, so maintaining a balance by giving easy to comprehend yet informative content is always better than writing complicated articles. Don’t affect the effectiveness of the content by over-simplifying it. You have to choose the suitable language and tone because of which the reader believes that the article is a reliable source. 4) Sentences must neither be too small or too long. Use punctuations in your sentences to give them a structured look. You will be able to then understand the article easily. Appropriate examples can increase the value and effectiveness of your article. Stop wandering on the chosen subject and write it as crisp and focused as possible. Ensure you are not reworking on an a content but creating a fresh article. It will make your article credible and easily comprehensible. |
| Posted: 16 Oct 2011 10:00 PM PDT A coffee shop can be a wonderful idea for a small business. However, if you are wondering how to run a coffee shop, here are some tips and tricks of the trade. |
| Grants for Starting a Green Business Posted: 16 Oct 2011 10:00 PM PDT Green business grants are awarded to businesses that are eco-friendly. This Buzzle article mentions grants that can be availed by business owners who have environmentally sustainable business ideas. |
| 7 Quick Ways to Turn Your LinkedIn Profile into a Social Media Marketing Workhorse Posted: 19 Oct 2011 06:30 AM PDT
In my opinion, the most powerful social media profile you can use is the LinkedIn profile. Most powerful that is, if you are looking to do more business and/or achieve your professional goals. There’s a certain mindset LinkedIn members have when they spend time there. They don’t browse through pictures and videos of their friends. They don’t go there to share 140 characters of their current status. And they don’t go there to watch panda bears sneeze or talking dogs say “I love you”. Although other social networking sites have their place and purpose, none of them have the professionally directed power of LinkedIn. LinkedIn means business!Your LinkedIn profile says everything about who you are professionally. And since it tends to rank well on Google for your name, people will read your LinkedIn profile when they want to do research on you, your product, service, or company. In other words, what you say on your profile will have an impact on the amount of business you do on LinkedIn. Here are 7 ways to enhance the copy on your profile to ensure that you get everything you want from LinkedIn: 1. It’s all about the headlineHeadlines are everything in newspapers, magazines, and on blogs. They are just as important on your LinkedIn profile, because the headline the first thing that shows up anytime someone does a search online. A simple way to ensure your headline doesn’t suck is to follow a simple formula. Tell people specifically:
Tell them in the fewest words possible. Make your headline compelling and you’ll increase your chances of more meaningful profile views. 2. Get personalAlthough LinkedIn is the “professional” social networking site, you want to reserve the first part of your “Summary” to add a personal note about yourself. People don’t want to look at a resume with bullet points of past sales achievements (barf!), they want to know a little bit about your background. They want to know who you are. To achieve this, add a personal intro about your goals, what you’re passionate about, and what you love to do in life. This small touch of transparency will help you connect on a personal level with anyone who views your profile. 3. Spell check. And then check again.You probably have no clue how many deals are happening day in and day out on LinkedIn. I hear success stories all of the time about people landing their dream job, getting hired for a major consulting deal, finding 7 figure investors, receiving major sponsorships, selling out tickets to live events, and more. The potential for what you can accomplish on LinkedIn is nearly unlimited. However, I also hear about people who are completely turned off by a prospect with a bare-bones profile, or worse — spelling mistakes. Make sure to spell check everything and have others review it to give you their feedback. This small step could make all the difference in your interactions on LinkedIn. You know what they say about those first impressions. 4. Make a call to actionOne of the biggest mistakes you can make is not having a call to action on your LinkedIn profile. If you spend all of this time crafting a great message but don’t lead the viewer anywhere, all your work will have been for nothing. In your “Summary”, or in your LinkedIn welcome video make sure to tell people what site they should go to for more information, what number to call to get a free consultation, or the best way to email you. Don’t leave your potential customers and clients hanging. Give them a place to go next (and a reason to go there). 5. Social proof is powerful proofSocial proof helps influence others into making a “buying” decision. LinkedIn makes this step easy by providing 3 primary sections to add social proof:
6. Improve your search rankingsIf you want to get more leads and sales, then the easiest thing you can do is become easily found on LinkedIn for keywords in your niche. Think about what people would be searching for on Google to find your business, service, or product (for example, mine would be “sports” or “LinkedIn Tips”). Make sure you add your keywords throughout your LinkedIn profile in five main places. Learn more about where to include your keywords and increase your LinkedIn SEO here. 7. Stand out from the crowdWith close to 130 million LinkedIn profiles, many of them look the same. Don’t join the herd of boring “glamour shot” profiles. Instead, do something creative in your copy to market yourself on LinkedIn, stand out, and keep people coming back for more. Add LinkedIn’s blog application, sync it with your twitter updates, or include other advanced applications to help your profile stand out from the rest. Take your profile to the next levelAs LinkedIn continues to grow in numbers and gain more media attention, it will prove to add more value to your brand and business. If you want to get the most out of your efforts with LinkedIn, take the time right now to implement these 7 steps and watch your profile take off. About the Author: Lewis Howes is the author of two books on the topic of LinkedIn and the creator of the #1 LinkedIn training course Linked Influence. Receive his free LinkedIn marketing tips and connect with Lewis at lewishowes.com. Tweet       Comments
Further Reading |
| Posted: 18 Oct 2011 06:00 AM PDT
Every writer who has ever lived has lusted after ideas. Where are they, how do I get them, and how do I keep them coming? If you’ve been writing long enough, you know that — like Solomon — there is nothing new under the sun. Try as you might to sweat them out of your head or pull them gently from the stars above, there are no new ideas. So, relax. But the page is not going to write itself, is it? Where then do we turn for ideas that work, ideas that move, ideas that persuade? In short, we steal them. The moment you free yourself from The Cult of Originality, you realize that “original” ideas do not come from within. They are given to us, from without. A writer should not look inside, but outside, at external sources, stories, events, and emotions. If you’re offended that I’d suggest you “steal” ideas, please get over it. You’re already a thief, you just don’t know it yet. Here are two of the most significant idea repositories on earth … 1. The modern media is a torrent of ideasIn this information age, you have absolutely no reason to “draw a blank”. Ever. What took our writing ancestors days and weeks to research and learn, takes us mere moments. In fact, the only problem we have now is one of finding trusted curators. We need to develop self-discipline and discernment in seeking out correct information from reliable sources. There is no drought of ideas.
Indeed. Are you wasting it or harnessing it? You don’t need to go to the moon, the crossroads will do just fine for our purposes. Research. Read. Steal. Product manuals, literature, interviews, talk radio, magazines, newspapers, television, Twitter, Google Trends, movies, Wikipedia, and on and on and on … It’s all there, right in your pocket. And it’s actually more than you’ll ever need. So use it. Don’t let it use you. 2. People will give you exactly what you’re looking forIdeas are walking around everywhere out there. Eugene Schwartz once told a story about a copywriting job he had. He met with the client and asked him to start talking about the product. They ended up sitting together for four hours — the client talking, and Schwartz simply listening and taking notes. Later that night, while he was waiting for his wife to get ready for a night out on Manhattan, Schwartz wrote the ad. The entire ad. He said about 70% of the finished copy was composed of his client’s own words. The headline itself was a phrase the client had hit on, word for word. He waited two weeks, mailed the ad to the client, and they both made a lot of money. You might think this was some kind of dirty trick on Schwartz’ part, but you’d be wrong. Schwartz knew how to write a powerful direct response ad. The client didn’t. Schwartz was smart enough to know that the client knew (in this case) his own product better than he ever could, and simply translated that knowledge and passion onto paper. The ideas were sitting in the client’s head and Schwartz knew exactly what to do with them. It goes further … For better or worse, a writer is working all the time. Phone calls with friends, the plumber, your spouse, your child, your boss, your client, your neighbor — they are all constantly giving you ideas. They are all constantly telling you what they — and the entire world — truly want. It is all grist for the mill. All you need to do is … listen. Steal this postEugene Schwartz summed this up for me perfectly:
I stole this post from him, and he stole it from many others. Listen more. Talk less. Read less. Read better. Steal. The Art of Finding Ideas is then … to go out and find ideas. Originality? That’ll come from using your own voice, and your voice develops from only one thing — writing more. And more. And more. Where have you been getting your ideas? About the Author: Robert Bruce is Copyblogger Media’s copywriter and resident recluse. Tweet Comments
Further Reading |
| How to Write a High-Quality eBook in 30 Days Posted: 17 Oct 2011 06:30 AM PDT
What if, 30 days from now, you had a finished, well-crafted eBook sitting on your hard drive, ready to distribute and sell? That might sound next-to-impossible to you, but it’s not. Every November, over 200,000 people worldwide take part in NaNoWriMo — “(inter)National Novel Writing Month”. NaNoWriMo participants aim to write 50,000 words during the month, and tens of thousands of them manage to do it. If those writers can do that, you can write a 20,000 word ebook in a month. And I am absolutely not talking about some scrappy, thrown-together document. You’ll have more than enough time to properly plan, organize, and edit your eBook as well. Think I’m pulling your leg? Here’s how to do it: Pick your topic (Days 1–2)Maybe you’ve got an idea in mind already: a book you’d really love to write. Go ahead and write that idea down, and then store it in a safe place. Leave it there for the next 30 days. Yep, seriously. You’d probably have a great time writing it … but chances are, it’s not what your audience is looking for, so it’s not going to sell. A great ebook idea needs to be:
Ask your audience what they want, and give them a few possibilities to choose from. You’ve only got two days here, so you won’t have time for a full-blown survey — but you can tweet out a question, or put up a thread on your Facebook page. Be prepared to be surprised! Once you’ve got a solid idea, you can … Create an outline (Days 3–4)Your outline is your roadmap. It lays out the territory ahead, and lets you spot any tricky patches before you’re half-way through the first draft. There’s no one “right” way to outline, but one or more of these might work well for you: #1: Draw a mindmap. Put your topic or ebook title in the centre and start adding ideas to it as they occur to you. Use lines or arrows to create connections. At this stage, put everything down, however big or small — you can tidy the entire thing up later. #2: Work backwards. Start at the end: what do you want your reader to be able to accomplish once they’ve finished your ebook? Then take a step back — what will they need to know before they can do that? And what about before that? #3: Write a list. If you’re already extremely familiar with your topic, you’ve probably got an outline in your head. Start writing a list: what chapters or major sections will your ebook need? Once you’ve got the big pieces in place, write a list of 3–5 key points for each chapter/section. #4: Examine other eBooks and books. Look through several chapter lists to see what topics appear in almost every book. Is there anything that you’re missing from your outline? At this stage, it’s worth considering whether each chapter (or each section) could have a consistent structure. This will make the writing process much easier and faster: you’ll have fewer decisions to make. For instance, your chapters could follow a simple pattern like this:
Once you have a clear outline and, if possible, a structure in place, it’s time to … Start writing (Days 5–25)This is where the bulk of your time will be spent: 20 of your 30 days. If you’re aiming for a 20,000 word ebook (around 80-100 pages, assuming you’re including a few images) then that breaks down to writing 1,000 words a day. Yep, that’s a sizeable commitment –- but, the trade-off is, you’re going to get your ebook done within a month, instead of having it drag on for a year or more. Here’s a few tips to speed up your writing and get to 1000 words a day:
Aim to write every day for these 20 days — even if you only manage a couple of hundred words on some days. The more you make writing a habit, the easier it becomes. But you’re not done yet. You still need to … Redraft your eBook (Days 26–28)Ideally, you’d put your eBook aside for a while before revising it — but you’ve only got a few days left. So, to see your eBook with fresh eyes, print it out — or transfer it onto your e-reader. Read through the whole thing in one go, and make a note of:
At this stage, don’t agonize over every word. Obviously, fix any glaring typos or mistakes that you spot, but avoid getting too bogged down. Spend these three days focusing on cuts, re-ordering and additions. This might mean cutting out unnecessary tangents, juggling sections or paragraphs around, and adding in any hyperlinks and quotes that you didn’t have time to look up earlier. At this point, your ebook might look finished. But there are two days left, and you’ve still got time to … Make final changes (Days 29–30)These two final days can turn your eBook into a professionally finished piece. Print out the ebook again, or view it as a PDF. Read through slowly, checking every sentence and word. Particularly, look out for:
And now …Hurrah! You’re the proud author of a finished eBook! Well, you will be that proud author Which means it’s time to get out your calendar and write “EBOOK” onto every page of every day for the next month. Yes, writing an ebook takes time, effort and energy. Yes, the next month looks incredibly busy already: but every month looks incredibly busy, right? If you write a small, free eBook, you’ll have a great piece of promotional content. Or, if you write an eBook to sell, you’ll be able to make money for months, even years, from just one month of work. Right now is the best time to write. One of the quickest and simplest ways to give yourself a motivational boost is to make a public commitment to your goal — so, write a comment below and tell us to look out for your finished ebook next month! About the Author: Ali Luke is speaking at BlogWorld LA on “How to Write Ebooks That Practically Sell Themselves”. She’s the author of the Blogger’s Guide series of ebooks, including The Blogger’s Guide to Irresistible Ebooks. Tweet Comments
Further Reading |
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