Top Misc Content on Internet |
| Tips For Effective Content Writing Posted: 25 Mar 2009 12:01 AM PDT Content Writing is an important aspect of your site. Visitors to your site to search for information about different products and services. To the visitors happy and free, you must have informative content for your website. Only the best designs for your website is important. You must also pay particular attention to the contents of your site to view information on the website visitors. Content is the entry of the passion and vitality. You must be in place as a reader to win. Don’t always just repeat the same mix, and nobody has time, a recurring event. Avoid the use of complicated and unnecessary jargon. Remember that the Internet is used by people for whom English is not necessarily the primary language. If you have a very complex jargon words, and many of them can not understand and can lead to another web page. |
| Hot Marketing Consulting Tips for 2009 Posted: 23 Mar 2009 10:00 PM PDT Learn what it takes to be a Marketing Consultant for Brick & Mortar Businesses in 2009 and see if it is right for you at this time. Learn about this unique skill and make your final determination. |
| 4 Cool Business Building Tips for 2009 Posted: 23 Mar 2009 10:00 PM PDT Learn About some Business Building Tips that can make or break you out there, depending on how you decide to handle them. Learn the truth about some cool Business Building Tips and make your final determination. |
| Countrywide Loan Modification - How to Qualify Posted: 23 Mar 2009 10:00 PM PDT Modifying your home loan through Countrywide can be as problematic as you trying to encounter one green tree in a hostile Arizona desert! |
| 5 Forex Tips That Will Increase Profits Posted: 23 Mar 2009 10:00 PM PDT Here are five great tips for making smart Forex trades and maximizing your currency exchange profits. |
| Competing with Big Businesses with a Merchant Cash Advance Posted: 23 Mar 2009 10:00 PM PDT A merchant cash advance can help small business owners compete with big-name retailers. |
| Posted: 23 Mar 2009 10:00 PM PDT Having the right resume and getting it out there is the first step to a great job. |
| Home Insurance Money Saving Tips Posted: 23 Mar 2009 10:00 PM PDT According to a new survey, around 3.9million households are sacrificing home insurance because of the credit crunch. So is home insurance something that should be skipped or are there ways to make it more affordable? |
| What does 2009 Hold for the Motor Industry? Posted: 23 Mar 2009 10:00 PM PDT In December 2007 an article was written by NCi Motor Trade, the Motor Trade Insurance Brokers about what 2008 might hold for the automotive industry with rising fuel prices, unstable financial markets and taxation changes looming. Now 12 months on this article looks at what the motor trade can expect in the coming year. |
| Find Simple Ways to Make Money Posted: 22 Mar 2009 10:00 PM PDT The financial crisis forces an increasing number of people to find additional opportunities to make money. A thorough research reveals many viable as quaint ideas and opportunities to make money, even from home. Legitimate money making opportunities are featured in this article. |
| How to Build a Better Content Model for Your Site: Understanding News Consumption Patterns Posted: 26 Mar 2009 07:49 PM PDT |
| 5 Easy Ways to Add Value to your Freelance Business Posted: 26 Mar 2009 03:52 PM PDT |
| Blah-Blah Text: Keep, Cut, or Kill? (Jakob Nielsen's Alertbox) Posted: 26 Mar 2009 02:27 PM PDT |
| How Little Do Users Read? (Jakob Nielsen's Alertbox) Posted: 26 Mar 2009 02:24 PM PDT |
| The Art of Storytelling | InsideRIA Posted: 26 Mar 2009 12:11 PM PDT |
| Posted: 26 Mar 2009 11:26 AM PDT |
| Andy Hagans' Ultimate Guide to Linkbaiting and SMM — Tropical SEO Posted: 26 Mar 2009 07:28 AM PDT |
| How to Make a Blog | Your Blog Is Money Posted: 26 Mar 2009 06:49 AM PDT |
| How to Write Remarkably Creative Content Posted: 26 Mar 2009 06:20 AM PDT |
| Poynter Online - E-Media Tidbits Posted: 26 Mar 2009 05:31 AM PDT |
| Special Report - Comprehensive SEO Forum List Posted: 26 Mar 2009 12:38 AM PDT Great free report about SEO forums - great for SEO marketers and SEO content writers! |
| Best SEO service provider in India having best search engine professionals Posted: 26 Mar 2009 12:03 AM PDT We are an Offshore SEO Company in India and Website Solution provider powered by a passion to invent an eternal commitment to advance the way the world wants. Being in IT Services for over many years now SNV InfoTech has strong expertise in SEO, Search Engine professionals and Web development. Think of the Internet Solution as your dream vacation destination, and think of SNV InfoTech as an incredible SEO top ranking travel agent. We offer SEO/SEM/SMO and Web development Solution. We offer secure solution in the benefit of a highly affordable Offshore Development Team. We are having specialization in Web Design, SEO content writing and SEO/SEM/ SMO. |
| Great special report about writing effective articles Posted: 25 Mar 2009 11:54 PM PDT Great information about how to write awesome content for your sites and business! |
| Open Source Blogging: Feel Free to Steal My Content Posted: 25 Mar 2009 11:51 PM PDT The way things should be done across the web and life. |
| Landing Page Makeover Clinic #14: MagicPumpkinArt.com Posted: 26 Mar 2009 08:34 AM PDT
Christine Vogensen sells adorable wall art for children’s rooms. While her basic business model is to sell wholesale through sales reps and boutiques, she was hoping to see some action from her retail. Her original information (submitted to me in 11/08 - thanks for your patience, Christine!) showed that she was generating traffic with PPC, but that she was realized $0 sales. When I called her recently to see if there was any new developments on the sales front, the answer was an unfortunate no. While she no longer uses PPC, she has pumped up her SEO for to strengthen her organic rankings in Google and related linking efforts. She’s worked with consultants to review her competition and price points. In short, she’s done much of the contextual work I would have suggested. And in a strong economy, that would have generated positive results pretty quickly. But we don’t have a strong economy and the gift business especially is suffering. Recommendations that might have worked well 12, even 6 months ago aren’t enough to lift the fearful stranglehold folks are keeping on their wallets. Retail or e-tail, visitor traffic is way down and sales are down even further. So today’s makeover will incorporate a variety of recommendations — some specific to the site and some from my own experience as the owner of a 10-year old niche online gift store. Together, I hope we can give Christine a boost in sales and morale. Let’s review:
The Maven’s 10-Point Critique
#1 - Find the right emotional hook that would get a first-time mom or grandma to fork over $35 for framed art for baby’s room.Why do I say first-time? Because as a mom to three, trust me — all the big bucks are generally spent on baby #1. The exception to this rule is when you have 2-3 kids of the same sex and finally you get one of the opposite gender. And this is when economic times are booming and people are spending freely. Today, when every dollar is a counted dollar, you need to make a strong case as to why YOUR wall art needs to be on baby’s wall. Just charming or adorable won’t be enough. You actually write to this point in your About page where you speak to stimulating imagination and story telling. That’s the kind of intro I’d like to see on the home page. Help your prospect justify the purpose in their mind. #2 - Push free personalization to the forefront of the sale.In line with #1, helping customers justify the sale in their heads, when you add that sweet little moniker to the art, all of a sudden it’s more than just an adorable wall hanging. It’s a statement of who that child is/could be in the gift giver’s mind. You can always offer the standard, non-personalized version. But the sale should be made on personalization. #3 - Revise and expand the merchandise mix to a better balance of boy/girl design themes.Jungle/sports are traditional boy themes. (The only theme missing for the tiny testosterone set is transportation.) The header graphic is all jungle so I’m already wondering as a visitor if that’s all there is. So, if I’m the mom or mom-to-be of a dainty lassie, I may be thinking there’s simply not enough girly girl stuff for me to look at. I know this is the worst time in the world to add designs, but if you could work with your artists to do just that, I’d strongly consider it. #4 - Show me some happy babies and children in relation to their happy wall art.I see art but I don’t see the result of the art. Happy, engaged babies interacting with their moms with the art in the background. Show me playing and story-telling. #5 - Help parents match colors for the room decor to their choice of wall art.Do parents buy art and then match the curtains or vice versa? Offer color coordination recommendations, perhaps with swatch-looking graphics that describe the color and/or state the PMS colors (link to Pantone or other similar sorts of color-themed sites.) Perhaps you could partner with complementary websites or a baby bedding entrepreneur who could work up custom comforters, pillows and curtains so that mom can relax knowing everything ‘goes’ in her baby’s digs. #6 - Don’t put the View Cart and Checkout on the homepage, at least don’t make it so obvious.This may be the fault of the shopping cart but to make a super bad pun, we’re putting the cart before the sale. Be there, like a smart sales associate, in a quiet corner. I’ll come find you when I’m ready to check out. #7 - If you guarantee your work, let your visitors know upfront.Add a nice graphic badge or banner. Make sure it’s visible on every page. Don’t hide the most important piece of getting folks to move to yes - “… but what if I don’t like it?” #8 - Streamline the product copy but emphasize the specifics of the individual piece.I’d move all the boilerplate to a single page - About Your Magic Pumpkin Wall Art - and move all the specs here. You can link to it from every product page. Visitors are reviewing several pieces and don’t need to see the same copy over and over again. I’d also add a FAQ from the main navigation about your shipping, returns and other relevant policies.
#9 - Too much “helper” copy the Shopping Cart page.I’m the first one to tell you that visitors need to feel comfortable and confident to proceed with an order. But there’s too much “Thank you, thank you, thank you” on this page. Instead, add a testimonial or two. That will carry a lot more weight when someone is getting ready to commit to a purchase. But do eliminate everything below the red line. Another reason to chop the copy is to bring up the order information. Visitors now have to scroll down to see their complete order which they may or may not do. I’d also brighten, enlarge and even move the order button. It’s barely visible as it now stands. #10 - Check your links!There are several broken or incorrect links (the Toy Review badge on the homepage, the policies link under Customer Service points elsewhere.) Also update your copyright line to 2009. While these are all “little things”, it’s these little things that can make a customer hesitate enough to abandon a cart or not even begin the process in the first place. BONUS RECOMMENDATIONIn tough times like now, you want to think of all the possible ways you can repurpose your investment without a lot of expense. In your case, it’s the original art you own. Consider taking your art to a complementary venue and open a Cafepress Store. For very little cost, you can create any number of gifts - one by one - without having to hold any inventory. You might also consider selling your pieces in other art venues like Etsy.com. My thanks to Christine Vogensen for her surpreme patience and her support of Heifer International. Look for my next makeover in a week or so. Here's your chance to be the Copywriting Maven's next landing page makeover!Got a landing page that's more poop than pop? Willing to share with Copyblogger readers? Prepared to put a little of your own "skin in the game" for a Maven Makeover? Then follow your click to Maven's Landing Page Makeover page for all the details. (The response to the return of the Copywriting Maven Makeovers has been tremendous - thank you! The downside is I’m booked for new gratis critiques until 6/1/09. If you’re interested in a private critique/makeover or other services, please email me directly.) About the Author: Roberta Rosenberg is The Copywriting Maven at MGP Direct, Inc.  |
| How Twitter Makes You A Better Writer Posted: 25 Mar 2009 07:15 AM PDT
By now you've most likely joined Twitter (and if you haven't, you need to, pronto!). Twitter is not only a great place for businesses and marketers, but it's also a great place to spruce up your writing skills. Yes. You read that correctly. Twitter can make you a better writer. Here's how.
Twitter forces you to be conciseIf you've ever used Twitter, you know that you have 140 characters to say whatever you want to say. Now keep in mind, I didn't say 140 words—or even 140 letters—I said 140 characters. That’s not a lot of room. Letters, numbers, symbols, punctuation and spaces all count as characters on Twitter. What all of this means is, you have to be concise. You have to know exactly what you want to say, and say it in as few words as possible. Many writers, however, are "wordy" and often have long, drawn out descriptions and sentences, so it can be pretty difficult to create a message that's only 140 characters. Here's where Twitter comes in again. Twitter forces you to exercise your vocabularySince you only have 140 characters to get your message across, you're forced to dust off your dictionary and thesaurus and find new words to use—Words that are shorter, words that are more descriptive, and words that get the job done in 140 characters or less. Crafting a message for Twitter requires you to "pump up" your verbs (replacing adverbs and adjectives with them), and discover a better, clearer and more concise way to say what you want to say. Now most people won't hit 140 characters right away. No, they'll end up with 160 or 148 characters to start out with (Twitter tells you how many characters you need to remove to make your message fit). This is the final way that Twitter makes you a better writer. Twitter forces you to improve your editing skillsEvery writer needs to be able to edit their work. And by using Twitter, you can really hone your editing skills and make them top-notch. It's almost like playing a game; trying to write a 140-character message and still get your point across in a way that inspires your followers to take action, to click on your link or to "retweet" your post. I like to think of it as a brainteaser, forcing me to think hard and dig deep down into my vocabulary to find a way to shorten my message. I've been using Twitter since January, and my writing skills have not only improved, but I've been writing better copy as well. Yet another reason you should be using Twitter. Not that you needed one. About the Author: Jennifer Blanchard is a creative and effective copywriter. Her blog, Procrastinating Writers, offers writing advice, motivation and inspiration for writers who procrastinate. |
| You are subscribed to email updates from Content Writing on Internet To stop receiving these emails, you may unsubscribe now. | Email delivery powered by Google |
Inbox too full?  Subscribe to the feed version of Content Writing on Internet in a feed reader. | |
| If you prefer to unsubscribe via postal mail, write to: Content Writing on Internet, c/o Google, 20 W Kinzie, Chicago IL USA 60610 | |
No comments:
Post a Comment