Top Misc Content on Internet

It's no secret that the web is moving more and more toward video and audio content. Text is still going strong and will always be a prominent part of the web content mix, but the shift to multimedia will only continue and intensify.

And for some, this is very good news. Not every one is (or wants to be) a great writer, and audio and video content can allow these folks to shine.

So does copywriting matter if you're not dealing exclusively with the written word?

Well, given the subject matter of this blog, what do you think?

The answer, of course, is an unequivocal yes.

In fact, multimedia combined with a strong working knowledge of how best to present information (which is what copywriting is all about) can make you an incredibly engaging and influential web presence. All you need is a nudge in the right direction.

So here's what's coming in this Multimedia Copywriting series:

Three Copywriting Techniques for Engaging Podcasts and Audio Presentations
Persuasive Video Strategies That Prompt Action
50 Emotional Trigger Words for Powerful Multimedia Content

Stay tuned…

About the Author: Brian Clark dreamed up Copyblogger some random day in late 2005. He’s still unreliable, and also runs DIY Themes, which means he’s saying if you don’t check out the innovative Thesis Theme for WordPress, you’re likely gay.. I =Follow me on Twitter… or not.

How to Create Dreamy Content While You Sleep

Posted: 30 Mar 2009 07:48 AM PDT

Asleep at the Keyboard

Having trouble coming up with creative angles for your content?

Beating your head against the wall trying to come up with fresh ideas that take your online marketing from good to great?

Maybe you should take a nap.

Or drift off into a daydream.

And if you're like most people, you're definitely not getting enough sleep at night.

All of the above seems to go against the grain of what we expect. It's the hard-charging, grind-it-out entrepreneur who wins the game, right?

Not necessarily.

Check out this article I wrote for Lateral Action about enhancing creativity with sleep and daydreams. Sleeping in or indulging in a daydream may be the most productive thing you do all day.

About the Author: Brian Clark is Executive Editor of Copyblogger and co-founder of DIY Themes, creator of the innovative Thesis Theme for WordPress. Get more from Brian on Twitter.