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- SEO in India
- How to Hire an SEO Professional
- The Title Company's Role Explained in Simple Terms
- Musts for Locating Good and Trustworthy Renters
- Law Crossing
- Legal Outreach
- President Obama's Plan - Win or Loss?
- What You Absolutely Must Know Before You Join Any Work From Home Businesses!
- Getting Approved: The Guidelines for Mortgage Application
- Movers and Packers in Patna - For Stress-Free Relocation
- Where to Find Affordable Real Estate in the Italian Lakes
- Role of a Real Estate Investor Website in Real Estate Investing
- Difference Between a 401k and IRA
- Providian Credit Card Services
- Wealthy Affiliate Review - What Makes it One of the Elite Internet Affiliate Programs Today?
- Credit Cards To Start Building Credit
- Education Grants for Mothers Looking To Succeed
- Content Is King
- The Small Print: Writing User Interface Instructions
- The Best Writing Advice. Ever.
- Helping Your Niche Site Swim in the Mainstream
- Before You Hire a Writer | brown blog
- Before You Hire a Writer | brown blog
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- Before You Hire a Writer | brown blog
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- Lessons 6-10 from One of the World’s Highest-Paid Copywriters | Copyblogger
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- http://www.textbroker.com/
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| Posted: 19 Feb 2010 10:46 PM PST Web Marketing India delivers high quality SEO services to whole world by premium and affordable means. It is the capability of our expert team that provides inexpensive services to clients worldwide. SEO India has talented and well experienced professionals that keep track of SEO services.SEO India performs search engine optimization to make website in high rankings by top ten search engine. Search engine optimization techniques of SEO India are better and efficient. SEO India offers quality services by special SEO methodologies. This aims to follow techniques and paradigms whose effects are long-lasting. Link building and search engine marketing are widely accomplished services.Keywords are entities that represent the business organization over the web. Keyword selection is efficient job of SEO's to increase the web sales and traffic over the internet thereby increasing visibility. Thus turnover of enterprise enhances by an outstanding figure. SEO India makes business organizations to concentrate more on their key business prospective by outsourcing their non key processes to foreign companies.SEO India provides inexpensive and affordable SEO services by organic methods. Better SEO services enhance the internet marketing, web sales, huge inward traffic to your website. |
| How to Hire an SEO Professional Posted: 19 Feb 2010 12:35 PM PST
This quote comes from an article published by Entrepreneur just this month, and it’s a sadly accurate assessment of some of the services purported “SEO consulting firms” are offering to unwary clients. I’ve been digging my heels into the content side of SEO and I understand pretty well what can get lost in the shuffle, but what is often the mantra of good developers and SEO professionals: content is king. The problem is, this phrase is being used and abused by some firms who ultimately just make their clients look bad while leaving them with empty wallets. Yes, content is king. But let’s stress something: GOOD content is king. READABLE content is king. Should you use keywords? Absolutely. Should you do your best to incorporate them into the copy of your page? Definitely. But don’t lose sight of the ultimate goal: communicating to your current and prospective customers in ways that are clear, intelligent, and readable. Improper word usage and forcing words make you and your company look sloppy and unprofessional – but this is what sometimes happens to your web content if you fail to hire a good writer. Many SEO firms are more focused on the technical side of SEO rather than on quality writing, and this should be a red flag to you when considering hiring. Your best bet? Talk to your web developer about SEO and see what they recommend. Chances are, between your developer and hiring a good writer who understands content-based SEO, you’ll end up with a site that’s very well written and very well optimized without wasting your time. As Entrepreneur recommends, the best time to “do” SEO is during a new website build. This way, you get everything taken care of and have a solid organic SEO foundation to work from right out of the gate. If you have an existing site and just want to jazz it up, again, look for a writer who knows SEO. You’ll get snappy and creative copy that sells, plus someone to research keywords and optimize page tags like titles and headings; keywords will be chosen by the person who will actually be using them in writing, so you get a solid guarantee that it’s going to read well. Link building is time consuming to undertake and can be costly. Want to do it yourself? Talk to colleagues in your line of business, your suppliers, and your customers about swapping links. It might be easier than you think to start a reciprocal link partnership on your own. Just be sure that if you link to a site, they’re returning the favor by linking to you. To take it one step further, get involved by sharing your link with blogs that highlight your industry. Keep it relevant, and the blogosphere will come. Have questions about SEO or SEO writing? Leave a comment here and I’ll do my best to answer! |
| The Title Company's Role Explained in Simple Terms Posted: 16 Feb 2010 09:00 PM PST The closing process is an important stage where the property title is carefully transferred to your name. Title companies usually handle this matter, so understanding their role would give you a better idea of how it is dealt with. This article would discuss the essential role of title companies in finalizing your real estate transactions. |
| Musts for Locating Good and Trustworthy Renters Posted: 16 Feb 2010 09:00 PM PST Are you also planning to put up a rental property? If you want to make sure that your property is safe, you will have to find good tenants first. This article would discuss some valuable tips that would help you find renters who deserve the key to your precious home. |
| Posted: 16 Feb 2010 09:00 PM PST How did so many law careers become so accessible to the public? It is simple; Law Crossing is the only law employment site that is dedicated to provide nothing but quality law careers you actually want. Law Crossing has more than 300 professional to the ends of the country finding the latest law job openings. |
| Posted: 16 Feb 2010 09:00 PM PST Legal Outreach is a New York City based program with the goal of inspiring high school students from varying backgrounds and who wish to pursue a legal career. It works with the American Bar Association, several nationally known law firms, companies with corporate law departments, law schools and high schools to identify those wishing to become lawyers. |
| President Obama's Plan - Win or Loss? Posted: 16 Feb 2010 09:00 PM PST President Obama announced big plans to jump start the economy. Among those plans were financial incentives for employers to bring folks on board. In theory, that sounds great; but in practice? Maybe not so much. |
| What You Absolutely Must Know Before You Join Any Work From Home Businesses! Posted: 16 Feb 2010 09:00 PM PST Working from home can be a scary thing. If you do not have the proper tools and training, you will not succeed in this industry. This article is going to show you exactly what you need in order to have success in any of the work from home businesses. |
| Getting Approved: The Guidelines for Mortgage Application Posted: 16 Feb 2010 09:00 PM PST Do you want to be assured of mortgage approval? Read through the article and find more tips... |
| Movers and Packers in Patna - For Stress-Free Relocation Posted: 16 Feb 2010 09:00 PM PST Patna, the state capital of Bihar, has been emerged as a big center for relocation and transportation industries. Many big moving companies are being set up their offices & associates in Patna to facilitate citizens of Bihar on their repositioning. |
| Where to Find Affordable Real Estate in the Italian Lakes Posted: 16 Feb 2010 09:00 PM PST An Italian property expert explains why one of the lesser-known Italian lakes is becoming more popular with forward-thinking house-hunters. |
| Role of a Real Estate Investor Website in Real Estate Investing Posted: 16 Feb 2010 09:00 PM PST A successful real estate investing business must be backed by a good, feature-packed Web Site that not only runs the business but also makes it easier and fun to manage increasing productivity. Here are a few tips to consider when looking for a real estate investor website. |
| Difference Between a 401k and IRA Posted: 16 Feb 2010 09:00 PM PST There are a lot of differences between a 401k and IRA that need to be considered before deciding how to invest for your retirement. You need to consider your future tax obligations, what your employer offers you, and contribution limits, among other things. |
| Providian Credit Card Services Posted: 16 Feb 2010 09:00 PM PST Discover the history and journey of Providian credit card services. |
| Wealthy Affiliate Review - What Makes it One of the Elite Internet Affiliate Programs Today? Posted: 16 Feb 2010 09:00 PM PST The Wealthy Affiliate University has been a time-tested and proven model for anyone who wants to know the ins and outs of internet marketing ... and take action and make money online. It has helped thousands of people make their first fortunes on the web, get a supplemental stream of income and for others - quit their day jobs and work from the comforts of their own home. |
| Credit Cards To Start Building Credit Posted: 16 Feb 2010 09:00 PM PST Learn 4 tips on how to use credit cards to start building credit. |
| Education Grants for Mothers Looking To Succeed Posted: 16 Feb 2010 09:00 PM PST Grants available to mothers returning to colleges like the scholarships from the government, elearners, MRSGG, etc. |
| Posted: 19 Feb 2010 09:41 PM PST Crazily enough, in this social media Web 2.0 world, what I'm learning is that everything old is new again. Tips and teachings from editors past and a journalistic life past keep coming back around, finding their way into my blog writing, much to my surprise. |
| The Small Print: Writing User Interface Instructions Posted: 19 Feb 2010 09:11 PM PST |
| The Best Writing Advice. Ever. Posted: 19 Feb 2010 06:24 PM PST |
| Helping Your Niche Site Swim in the Mainstream Posted: 19 Feb 2010 03:03 PM PST |
| Before You Hire a Writer | brown blog Posted: 19 Feb 2010 02:50 PM PST |
| Before You Hire a Writer | brown blog Posted: 19 Feb 2010 02:31 PM PST Terrific, useful post from @ticjones: Before You Hire a Writer >> http://tr.im/OXiv |
| 10 Sure-Fire Headline Formulas That Work | Copyblogger Posted: 19 Feb 2010 02:19 PM PST |
| Before You Hire a Writer | brown blog Posted: 19 Feb 2010 01:32 PM PST |
| Sorting through the digital debris « Brain Traffic Blog Posted: 19 Feb 2010 11:57 AM PST |
| Lessons 6-10 from One of the World’s Highest-Paid Copywriters | Copyblogger Posted: 19 Feb 2010 10:50 AM PST |
| Case study: 2 kinds of organic seach competition Posted: 19 Feb 2010 10:04 AM PST Search optimization of the Decade of Smart speech page. |
| Posted: 19 Feb 2010 09:37 AM PST |
| 14 Lessons Learned from One of the World’s Highest-Paid Copywriters | Copyblogger Posted: 19 Feb 2010 09:12 AM PST |
| 101 Great Posting Ideas That Will Make Your Blog Sizzle — I Help You Blog Posted: 19 Feb 2010 06:40 AM PST |
| 14 Lessons Learned from One of the World’s Highest-Paid Copywriters (Lessons 6-10) Posted: 19 Feb 2010 07:21 AM PST
This is part two of a three-part series on how to profitably translate advice from old-school marketing guru Dan Kennedy to a new online environment. Last week we looked at the first 5 steps in Dan Kennedy's Ultimate Marketing Plan, and how you can translate those old-school ideas into an online marketing strategy. This week we've got five more for you.
6. Get Free AdvertisingIn the book, Kennedy focuses on methods for getting free advertising through traditional media. However, times have changed. These days, it's social media that can best butter your bread. If you're comfortable navigating online, you have a clear advantage here. Other than the expense of time, the majority of social media tools are entirely free. There have never been more easy to implement and widely available instruments to help you smartly promote your business. If you're a regular reader of Copyblogger, you already know this goes hand-in-hand with the content marketing gospel flowing from the pulpit, day in and day out. If you deliver value on a consistent basis, eventually others will help you with the hard work of promotion. They’ll spread your influence and draw prospects to your business like metal to a magnet. Whether you do this by being flamboyant, an expert, an observer, or otherwise, it's never been simpler to reach a worldwide audience without having to have a war chest budget. 7. Become Hot!Trends are great; fads are not. The last thing you want is to be here today and gone tomorrow. Getting people engaged so they are not only talking about whom you are but also what you're doing is a tremendous way to increase business. Once in your sphere, you can groom your one-time prospects into evergreen customers. Kennedy cites seven ways to get people talking:
8. Poor Boy MarketingIt's easy to fritter mountains of money on poorly placed advertising, but moving your enterprise online has made it far easier to avoid this tragic mistake. See #6 – Get Free Advertising. Get online and get going. Don't spend tons of money on Adwords or banner ads when you're getting started. Instead, spend tons of time making connections and getting your message heard. 9. Maximizing total customer valueThe life of a customer over time is, by far, one of the biggest assets your business can have. The cost to gain a new customer is substantially higher than that to keep an old one happy. Yet a common mistake many business owners make is giving too much attention to getting new clients, rather than focusing on their existing loyal customers. Losing some customers is unavoidable, but there are many things you can do to avoid the fallout. According to Kennedy, businesses lose customers because:
All together, those five reasons only add up to 32%. A staggering 68% of customer loss is due to indifference. Appreciate your customers, give them value at every opportunity, and allow the relationship to grow over time. 10. Fueling Word-of-MouthOnline, we call this going viral. The best referrals come from other happy customers. Your job as a business owner is to fuel that praise. Kennedy suggests using the "EAR" formula:
That's it for this week. The final four elements of Kennedy’s Ultimate Marketing Plan applied online will be in next week's final installment of the series. About the Author: Sean Platt writes direct response copy, as well as helping authors write, publish and promote their book. Follow him on Twitter. ![]() |
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