Tuesday, April 27, 2010

Top Misc Content on Internet

Top Misc Content on Internet

Advanced SEO Requires Good Analytics Information

Posted: 27 Apr 2010 10:53 AM PDT

Good quality analytics (such as Google Analytics or another paid analytics software packages) provides good and very useful information. If you pay attention to it you could very quickly increase the overall efficiency of your website. You just have to look at the numbers and list to what they tell you. The proof is in the pudding as they say and if you ignore your analytics information you could be missing out on a great deal of potential business and traffic.

Here are some basic areas for you to review in order to find any holes in your website and to help you decipher data that you learn from your analytics:

Conversions: In case you don't know, a conversion is a completed action on your website, such as lead, sign up, sale, etc. The most important factor (I think) to learn from your analytics software is the conversion data. Understanding and learning about how and where you conversions come from can help you make much more educated and better SEO, PPC and Social Media marketing decisions. I can't tell you how many people I still speak to think that the best goal for an SEO campaign is rankings or positioning. Sorry to break it to you, but it is not. Increasing conversions (and visitor growth) should be the starting goal(s) of your SEO and search marketing efforts. I won't get too deep into that as that is not the main point of this post J

Bounce Rate: Whether you are looking at this overall or down to a single page if your bounce rate is really high try to figure out what is turning people off from that web page. It could be a variety of things depending on your business so take a deep look at your page. Is it too much info? Or a lack of info? Do you have too many ads on that specific page? It could also be a combination of all these items. It might just be that your page needs to have a serious over haul. Bounce rates vary for each client and industry but understanding what yours is and try to improve your bounce rate is very important.

Visitors: When you start to really get into advanced SEO techniques you will need to understand even more so where all of your visitors are coming from. Visitor quality is just as important as visitor growth. You never want to rely on just one stream of traffic because if that stream dries up so does your business. You have to understand where your traffic is coming from because often times it might be from an area that you least expected it to come from. Analytics information allows you to find new locations along with locations of where you might be able to place yourself to find new traffic.

Keywords: Analytics information will tell you what keywords your website traffic is using to find your website. This is a potential to really open things up for you as you grow your business online. As new keywords develop you can capitalize by finding new variations on those specific keywords and using them throughout your website. You have to look at your analytics information very closely otherwise you won't find those windows of opportunity to help improve your SEO and overall search marketing efforts.

Analytics keeps your approach to marketing your website efficient and smooth. It is all about finding opportunities that could already exist right in front of you. Data and information that you can get from your analytics allows you to find those areas where you can really maximize your efforts in the online world.

Author:

Nick Stamoulis | SEJ

Corporate logo design secures good business

Posted: 27 Apr 2010 04:06 AM PDT

Creative and stylish logos are the base for any company and it would not be wrong to say that without it any company can't step into the right kind of market. Logo is the very first thing that explains about the company to the prospective users. As soon as it enters into the market, the company has to spread its name all around. And it is the logo through which it does that. By building a base through a right kind of logo, the company secures the business.
corporate logo design works best for the business house. However, professionalism, commitments and dedication of the company towards the market is expected by the customers. They wish to see these attributes in the company and then only choose them for making any purchases regarding their offerings whether products or services.
Logo Design Company should be hired for the designing of a logo. This is only because of one reason that one needs to have a distinct market identity that can be created only by them. Such companies work in accordance with the market needs and demands. And as per the survey, best results are received.
Any new establishment or an existing company can get a logo designed or may be re-designing of existing one, and surely it promises good business returns. Choose the most appropriate services being offered at affordable prices.

Articlez.com

Posted: 27 Apr 2010 09:22 PM PDT

Screw the Duplicate Content Penalty: Three Easy Ways to Repurpose Content | Erika Napoletano is Redhead Writing

Posted: 27 Apr 2010 08:57 PM PDT

Article Writing - The Simplest Way To Help You Achieve Highly Targeted Website Visitors To Your Current Web Site

Posted: 27 Apr 2010 06:49 PM PDT

Article creating and marketing with articles is definitely one of the cheapest and least difficult forms of getting website visitors to your web site.

The Wittery: How it Works

Posted: 27 Apr 2010 05:44 PM PDT

Don’t put content in your users’ blind spot « Brain Traffic Blog

Posted: 27 Apr 2010 03:43 PM PDT

Sticky Content

Posted: 27 Apr 2010 02:30 PM PDT

Understanding Content: The Stuff We Design For

Posted: 27 Apr 2010 11:59 AM PDT

Paper Rater: Pre-Grade Your Paper | a.k.a. Paper Grader

Posted: 27 Apr 2010 09:34 AM PDT

SEO Secrets of Website Content Writing | Daily SEO Tip

Posted: 27 Apr 2010 05:13 AM PDT

Top Task Management for Websites: Customer Carewords: Gerry McGovern

Posted: 27 Apr 2010 03:44 AM PDT

Studio B - Connecting Through Content — Content Marketing for High Tech Companies

Posted: 27 Apr 2010 03:23 AM PDT

Writing for mobile: Top 10 tips - iMediaConnection.com

Posted: 27 Apr 2010 03:02 AM PDT

The Copyblogger Guide to Zombie-Free Product Launches

Posted: 27 Apr 2010 07:00 AM PDT

image of thumb emerging from soil

These days, a lot of online product launches are like zombie attacks.

One day, everything is fine. The next day, there’s a legion of crazy people banging on your virtual doors and windows, wanting to feed on you.

Who the hell are these zombies and how did they get my address? Time to break out the shotgun, or in this case, the Delete All button.

And it gets worse. That group of friends you hang out with from time to time? Yeah . . . they’re zombies too.

“Wait dude, I thought we were cool . . . why are you . . . Gaaaaaaaaaaaaaah!”

You can always tell when the first wave approaches, because your inbox will suddenly fill up with variants of the same message. And the guy who hasn’t talked to you since his last launch is suddenly your best friend again.

Now, don’t get me wrong. I'm the last person to hate on someone for trying to make a buck. But let’s face it, some of these guys are doing their reputations an injustice by treating their customers this way. Product quality aside, in some markets we've become so immune to these tactics that zombie leaders are forced to gather new streams of recruits each and every time they launch an invasion.

So what’s my point?

Instead of forcing yourself to do the hard work of constantly capturing fresh flesh to lunch on launch to, why not implement a strategy that takes the best parts of the product launch model and combines them with high-quality content marketing?

That way, you not only build trust and authority with your readers, but you also keep them ready and eager to listen to you. (In other words, you make yourself zombie-proof.)

That’s what they do here at Copyblogger, and it’s why so many other bloggers have been able to form six-figure businesses without having giant lists and hundreds of superaffiliates.

It works like this:

You let your content do the talking and you build your lists the old-fashioned way.

That means building an effective blog, providing value, and following up to help your readers be successful in their own right. You take your time to show off some of your best stuff before you ask for any cash.

When it’s time to launch your product, you will have already built trust and authority with your readers, so they won’t be wondering why you are emailing them out of the blue. And although you might use a big tribe of affiliates, a long-form sales letter, and a variety of techniques to build excitement about the launch, your audience isn’t turned off by what you have to offer. In fact, they can’t wait to come along for the ride.

What makes the difference?

Well for starters, your audience knows you already, because they’ve been reading your blog for months before the launch. They probably got your name from another satisfied reader, a retweet, or a link from a blogger they trust. So you start out with a good shot of social proof.

Second, unlike certain clumsy marketers, you don’t abuse that trust. You treat people as friends, not food.

And finally, when you’ve closed the sale and converted your readers into buyers, you follow through on your promises by (over)delivering what you promised. Not only that, but you stay in touch.

You aren’t the hit and run marketer that we're used to

The funny thing is, the original Product Launch Formula created by Jeff Walker is totally in sync with this approach.

That's probably why Brian Clark found PLF so useful several years ago when he used Jeff's ideas to start building Copyblogger into a powerhouse business, not just a powerhouse blog.

In fact, lots of Third Tribe-style marketers use the strategies outlined in PLF. Because they work. But we're using them to build businesses, not just one-shot brain buffets launches.

Need some examples?

  • Teaching Sells quickly sells out, launch after launch. (Its most recent launch sold out within a day.)
  • Naomi Dunford creates five-figure paydays without damaging her relationship with her list of fanatically loyal fans.
  • Dave Navarro sold 500 copies of his remarkable product without resembling anyone from the film Shaun of the Dead.

As a marketer, consider building an army of fans rather than traveling from town to town in search of fresh victims. The difference might be small, but over time, the benefits are tremendous.

Alternately, you can build your own legion of zombies and consume everyone on your list. I don’t know about you, but to me, that sounds like a lot of work.

Besides, something tells me that brains don’t actually taste very good.

About the Author: Nathan Hangen teaches people how to build digital empires, helps them rock through their workday, and works with small businesses to implement digital marketing campaigns.

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