Top Misc Content on Internet |
- Web content writing: Who to hire for writing content on your website
- How to Create a Good Investment Portfolio
- Convert your Arts and Crafts Hobby into a Business
- Merits and Demerits of Forensic Accounting
- Impact of Social Media on Consumer Behavior
- Students Carrying a Debt Load of $25000 on their Shoulders
- The 5 Keys to Content Marketing Mastery
| Web content writing: Who to hire for writing content on your website Posted: 11 Sep 2011 06:58 AM PDT What to look for in a good SEO web content writer? If you are looking for a web content provider, here are some of the characteristics of a good SEO content writer: -The web content writing provider should be a self-starter. Doing content writing is not for the faint of spirit. It requires taking the time to research the topic thoroughly and then provide content writing that appeals to the client as well as the reader. A competent content writer will provide SEO content writing on time and not require babysitting along the way. -The web content writing provider should be organized. When you are talking to someone about web content writing be sure to ask how they approach writing content. Do they use a writing checklist, a calendar or task organizer? Perhaps, the web content writing company has a team of content writing specialists where jobs are divided up based on skill sets. The more you know about the web content writing development phase the more at ease you can be in hiring a specific content writing company for a job. -Does the potential content writing provider understand the various types of web content writing? An effective content writer knows how marketing writing differs from navigational writing, as well as how to write good descriptions, SEO friendly titles and paragraphs that are informative yet interesting to read. -The SEO writer is able to not only provide web content writing but can edit, as well. This is especially helpful if your company frequently re-designs websites where the site owner wants you to take the existing web content and give it a new look. -Does the web content writing provider submit nearly flawless (preferably, error-free) work? Despite living in an age where texting and three letter acronyms are common, web content writing issues like misspellings, typos, improper subject-verb agreement, poor grammar and slang should not be a part of a properly executed content writing. When corresponding with a web content writer pay attention to how they write. If there is a plethora of problems in their e-mails, chances are their web content writing will reflect the same. These are some of the most important traits for a web content writing provider. After all, effectively composed content writing can make the difference in the success of your web business. Content is king, but if the content writing reflects the mind of the jester rather than the elegance of royalty, your content may do more harm than good. Be sure to hire a |
| How to Create a Good Investment Portfolio Posted: 15 Nov 2011 09:00 PM PST Looking forward to investing wisely for the future? Here are some useful tips on how to create a good investment portfolio that will see you through the ups and downs in the economy. |
| Convert your Arts and Crafts Hobby into a Business Posted: 15 Nov 2011 09:00 PM PST Hobbies like arts and crafts offer a good business opportunity for those who really like spending their time creating artwork or unique craft items. With a little investment and some information on how to start an arts and crafts business, you will soon be ready to start selling your products successfully... |
| Merits and Demerits of Forensic Accounting Posted: 15 Nov 2011 09:00 PM PST Forensic accounting is a specialized field that deals with the application of accounting skills for legal financial issues. The merits and demerits of this field of accounting are discussed in this article. |
| Impact of Social Media on Consumer Behavior Posted: 15 Nov 2011 09:00 PM PST With an estimated one-billion membership, social media websites have become a platform for corporations and consumers to interact with each other in a lucid way. The impact of social media on consumer behavior has been massive, and this is one of the prime reasons why business houses are using it to market their products extensively... |
| Students Carrying a Debt Load of $25000 on their Shoulders Posted: 15 Nov 2011 09:00 PM PST College education fees are not affordable anymore. As per a recent report, the students owed $25,000 on their educational loans in 2010. |
| The 5 Keys to Content Marketing Mastery Posted: 16 Nov 2011 03:00 AM PST
What does it take to be the best? The best copywriter, the best graphic designer, the best blogger, the best content marketer? The off-the-cuff answer is 10,000 hours, popularized by the great Malcolm Gladwell book Outliers. That’s what you need to become a renowned concert violinist, a brilliant mathematician, a chess grandmaster, a Pulitzer-winning novelist. That’s 20 hours a week for 10 years. You may respond to this one of two ways. You might get depressed and re-consider applying for that barista job at Starbuck’s. Or you may decide to sit down and start plunking away at those hours. But there are some serious problems with both of those approaches. The problem with giving up (besides the biggest problem — that it’s no fun) is that it assumes there’s nothing to be gained between hour 1 and hour 10,000. That you’re nothing until you’ve mastered greatness, and the road is too hard and long, so what’s the point? And the problem with settling in to grind the hours out is that it matters — a lot — what kind of practice you put in for 10,000 hours. 10,000 hours of playing the scales is easy (if really, really boring), but it won’t get you to Carnegie Hall. And even 10 hours of the right kind of practice will bring you something meaningful and interesting, and it builds the foundation for something you can start using today, not 10 years from now. I may have a new favorite blogI’ve been fascinated by the archives of Study Hacks, a blog by a 29-year-old computer scientist named Cal Newport. Cal is interested in mastery and practice and living a remarkable life and how to make the best use of the limited amount of time we have on earth. You know, all that simple stuff. He wrote a post called The Grandmaster in the Corner Office: What the Study of Chess Experts Teaches Us about Building a Remarkable Life, looking at how good chess players become great players, or even grandmasters — the highest title a chess player can attain short of World Champion. Newport says:
So what’s the right type of work?According to the research Newport is summarizing, the right type of work is what’s called Deliberate Practice. You can read lots more about Deliberate Practice in Geoff Colvin’s bestselling book Talent is Overrated, but since I know you want to get rolling right this minute, I’ll summarize things here. Deliberate Practice has some very specific characteristics. Colvin identified eight of those, and Newport boiled them down to six. I took that down to five, with some thoughts about how content marketers can apply them to the work we do.
And how much Deliberate Practice do I really need?The thing I loved about Newport’s post is that he brought all of this wonderful grandmaster stuff back to the world most of us actually live in. The truth is, you don’t need to put in 10,000 hours to be able to book yourself solid in your coaching practice. Or to sell 10% more of your ebook this month. Or to improve conversion by 5% on your e-commerce site. Or to book two new steady clients before the end of the year. To quote an old joke, you don’t need to outrun the bear. You just need to outrun the other guy who’s getting chased by the bear. Most copywriters put in very little Deliberate Practice. They keep doing the kind of work they’re already good at, and they get along decently. The copywriters who become masters are the ones who spend the time to test results, push to improve, and continue to nudge themselves outside of their comfort zone. Most graphic designers put in very little Deliberate Practice. They keep building ok websites for ok money. The graphic designers who become masters are the ones who spend the time to really understand what makes for effective design, who continue to study the best available technology, who seek out knowledge about what makes users do what we want them to do, and who push themselves both technically and aesthetically. Most content marketers put in very little Deliberate Practice. They keep knocking together acceptable content that’s properly punctuated and has the right keywords in it. The content marketers who become masters are the ones who are obsessed with being useful and interesting, who read copywriting websites for fun … and work to implement what they learn there, who watch their metrics to know what people actually read and share, and who keep pushing toward ever-more challenging goals. It’s more fun to be a master than to be averageOnce you start down the path of mastery, you’ll quickly see that it looks different from what you might be used to. It’s much more interesting. It’s much more satisfying. After some time on the path (exactly how much time varies from person to person, of course) it starts to get much more financially rewarding. It’s more difficult, but in the way that energizes you rather than depleting you. And it’s a worthwhile way to spend your time. In a world of trivia and time-wasters, those aren’t always so easy to come by. About the Author: Sonia Simone is co-founder and CMO of Copyblogger Media. Hang out with her (or even better, talk about your own Deliberate Practice) on twitter. TweetShare       Comments
Further Reading |
| You are subscribed to email updates from Content Writing on Internet To stop receiving these emails, you may unsubscribe now. | Email delivery powered by Google |
| Google Inc., 20 West Kinzie, Chicago IL USA 60610 | |
No comments:
Post a Comment