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| Everything is Bigger in Texas: Like Bar Fines for Advertising Violations Posted: 02 Jan 2012 09:50 PM PST There are “content writing” branches of all the major web development companies and all |
| How does an SEO content writer use linkbacks? Posted: 02 Jan 2012 05:00 AM PST  No, not this Link. One of the most important tools of an SEO content writer is the linkback. Through judicious use of this technique, a few well-placed articles can rocket a site to the top of search results. What’s a linkback, and why should an SEO content writer care?A linkback is a link that points back to the client’s website. When other websites link to a site, search engines take that as a sign that the site is important and relevant. This is one of the major metrics used by search engines. Some SEO experts even suggest it may be the most important one, because it is the most difficult to control and thus manipulate to one’s advantage. However, we know how to work this angle. Linkback… “back” from where?“Back” from other websites. The more important those websites, the better. All links are good, but some are better than others. Sites with high authority are best. Authority is the ability of a site to rank well in search engines. That depends on many factors, of course, but a simple way to get a rough idea is by its Page Rank, or PR. You can determine a site’s PR for free by going to Google Page Rank Checker. All sites start at a PR of zero, and the highest a site can get is PR 10. In the SEO game, you want to build links from sites with a high PR. If search engines see that important sites link to your client’s site, they assume the client’s site must be important too. How to use linkbacksBy now it should be fairly obvious that the way to use linkbacks is by incorporating them into content published on sites with a high PR. That’s the gist of it. There are special techniques to do that, though, and in the next article we’ll talk about how to use article directories to create quick and easy linkbacks. Key pointsFor now, the key points to remember are:
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| 10 David Ogilvy Quotes that Could Revolutionize Your Blogging Posted: 04 Mar 2012 10:46 PM PST |
| Reading: Switching Gears -- Reading Across the Curriculum Content Areas Posted: 04 Mar 2012 06:51 PM PST |
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| How Important is Teaching Literacy in All Content Areas? | Edutopia Posted: 04 Mar 2012 01:51 PM PST |
| Writing User Friendly Content | UX Booth Posted: 04 Mar 2012 01:47 PM PST |
| SEO Copywriting 2.0 | Copyblogger Posted: 04 Mar 2012 12:57 PM PST |
| Copyscape - Website Plagiarism Search - Web Site Content Copyright Protection Posted: 04 Mar 2012 12:57 PM PST |
| Validating Your Startup Without Writing Code | @MapleButter Posted: 04 Mar 2012 11:39 AM PST |
| The Literate Learner - InterActive Six Trait Writing Process Posted: 04 Mar 2012 09:53 AM PST |
| Traditional Advertising Works Great … Posted: 04 Mar 2012 03:00 AM PST  Embed this Copyblogger Shareable on your own site, just copy and paste the code below into your blog post or web page … About the Author: Brian Clark is founder of Copyblogger, CEO of Copyblogger Media, and Editor-in-Chief of Entreproducer. Get more from Brian on Google+. TweetShare |
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