Top Misc Content on Internet |
- Webdesigners: Bundled Services For Adding More Value & Beating Out The Competition
- MRI Technician
- Improve Presentations Skills - Pay Attention to Your Body
- Impact Evaluation: For Better Outcomes
- Best Trading Systems
- Owner Financing May Be Your Best Option Today
- How You Really Can Earn 6 Figures Working From Home!
- Dealing With Gaps In Your Employment History
- How to Negotiate With a Seller
- Credit Card Debt Come to an End
- How About Debt Consolidation Loans
- An Insurance Example - Application Of Deductibles - Part II
- An Insurance Example - Application Of Deductibles - Part I
- Guest Blogging Could Boost Your Executive Resume and Brand
- Skills Not a Perfect Match With a Job Posting?
- Resume Writing Tips for Technology Executives
- Federal Government Employee Discounts
- AARP Dental Insurance Rates
- Electrician Salary
- First Home Buyers Grant
- Debt Relief Scams
- Video Challenge Day Five » Heart of Business
- Approaches to web content strategy | Richard Ingram | Shut the door on your way out Cicero…
- A List Apart: Articles: Content Templates to the Rescue
- SEO Copywriting: The five essential elements to focus on | Copyblogger
- 10 Tips for Creating Compelling Web Copy | Tips
- Buy Website Content, Order Articles - Constant Content
- Writing headlines - Why less is more | Communications Conversations
- Negativity in Online Content | sales++
- Solutions For Online Content Needs - Content Writing Services, Website Copywriting & Affordable Article Writing, India
- Is Your Headline Good or Bad? Give it the Breath Test
| Webdesigners: Bundled Services For Adding More Value & Beating Out The Competition Posted: 30 Aug 2010 09:50 AM PDT As the latest Internet boom continues to explode there may be a bigger demand for webdesign services, but there is also a lot more competition. You can only compete so much on price. The best way to maintain a healthy profit margin and distinguish yourself as the webdesigner of choice is to add more value. So many companies say they ‘add more value’, but fail to say how or back it up. The easiest way to do this is offer additional services that can be bundled with what you already offer. The best of these will help you retain customers on an ongoing basis, and make your existing services produce better results that will create real value for your clients and make for more referrals. This can include:
You do not have to do all of these in house. It is easy to outsource them at affordable rates so that you can keep on doing what you do best, while offering more. You can either bundle them together in one inclusive price or just have them available as additional services on a menu. Perhaps the most under estimated yet most powerful is content writing. Content writing services can not only mean instantly driving more traffic to your clients and improving their experience but can shorten the time it takes to get paid on website design projects. If you normally just wait on clients to supply their own content it can mean waiting weeks longer, slowing down your cash flow cycle and even mean the great site you have created performs miserably if the content is poor. Additionally content writing services can be offered on an ongoing basis for blogging and social media purposes so that clients are tied into you week after week and will never be tempted to go anywhere else. If you are not a true one stop shop you could easily be losing clients to the competition who make it easier for them to launch their sites in the shortest period of time possible… |
| Posted: 30 Aug 2010 10:00 PM PDT Before you decide to become an MRI technician, understand the duties this job entails, and the educational requirements to pursue this career professionally. |
| Improve Presentations Skills - Pay Attention to Your Body Posted: 30 Aug 2010 10:00 PM PDT This article talks about using body language effectively to become a better presenter. After all, what our body says is more important than the spoken words. |
| Impact Evaluation: For Better Outcomes Posted: 30 Aug 2010 10:00 PM PDT Impact evaluation is a significant constituent of evaluation tools and approaches to get better the efficiency in better achieving outcomes. |
| Posted: 30 Aug 2010 10:00 PM PDT How to identify the best trading systems? The moving average trading system. |
| Owner Financing May Be Your Best Option Today Posted: 30 Aug 2010 10:00 PM PDT If you have a paid off house and are willing to do owner financing you probably can sell faster. It is important to look at your goal to move out and can you afford to do so without cashing out on your house. |
| How You Really Can Earn 6 Figures Working From Home! Posted: 30 Aug 2010 10:00 PM PDT Contrary to what you've heard, people really can make money working from home. |
| Dealing With Gaps In Your Employment History Posted: 30 Aug 2010 10:00 PM PDT In this day and age, it seems that everyone has an employment gap at one point or another. Whether it be because you need to take care of a sick family member, hold out to find the right job, or simply because you needed time off, more and more Americans have been taking time off from work in between jobs. If you in fact do have an employment gap, what opportunities can arise? |
| How to Negotiate With a Seller Posted: 30 Aug 2010 10:00 PM PDT Be smart in negotiating with the seller to get the best value for your money. |
| Credit Card Debt Come to an End Posted: 30 Aug 2010 10:00 PM PDT Debt consolidation is a means to an end and the reasons are quite obvious for those who have been suffering with credit card debt for way too long. If you consider yourself part of that grouping of American citizens that have to go to work each and... |
| How About Debt Consolidation Loans Posted: 30 Aug 2010 10:00 PM PDT Debt consolidation loans can get you back on an even keel with you and your family's financial goals and hopes and dreams. Do not concern yourself with keeping up with... |
| An Insurance Example - Application Of Deductibles - Part II Posted: 30 Aug 2010 10:00 PM PDT It may also be unattractive for the court to adopt the 5th interpretation as, effectively, it equates loss and damage with occurrence, and it seems unlikely that the parties would have intended to apply a separate deductible each time a minute crack occurred or seepage of material escaped from the container. |
| An Insurance Example - Application Of Deductibles - Part I Posted: 30 Aug 2010 10:00 PM PDT Consider a particular manufacturing process where a series of 16 purportedly identical containers were constructed. |
| Guest Blogging Could Boost Your Executive Resume and Brand Posted: 30 Aug 2010 10:00 PM PDT You've probably heard a lot about the benefits of blogging as an executive. If you've followed this advice then, you may have already started one or more of your own blogs. |
| Skills Not a Perfect Match With a Job Posting? Posted: 30 Aug 2010 10:00 PM PDT Isn't it the most exciting feeling when after hours, days or even weeks of searching for a job, you find one that you feel is absolutely perfect for you? |
| Resume Writing Tips for Technology Executives Posted: 30 Aug 2010 10:00 PM PDT There are executive level employees in every field, and technology is no exception. |
| Federal Government Employee Discounts Posted: 29 Aug 2010 10:00 PM PDT A job with the federal government is a very exciting prospect. Federal government employee discounts is something that comes in handy for all government employees. To know more about federal government employee discounts, read on |
| Posted: 29 Aug 2010 10:00 PM PDT AARP dental insurance plan is ideal for people over 50 years of age. This article talks about AARP dental insurance rates along with its benefits and options. Read on... |
| Posted: 29 Aug 2010 10:00 PM PDT Aspiring to be an electrician? Know about electrician salary and become aware of your earning potential in this interesting job. |
| Posted: 29 Aug 2010 10:00 PM PDT First home buyers grant has helped many people realize their dream of owning a home of their own. This article has some useful information on first time home buyer programs in detail. So, read on to know more. |
| Posted: 29 Aug 2010 10:00 PM PDT During the time of recession, when people were deep in debt, several debt relief scams were recorded. In the following article, three principle concepts regarding debt relief, scams and how to avoid such scams have been discussed. To know more, read on |
| Video Challenge Day Five » Heart of Business Posted: 30 Aug 2010 08:23 PM PDT |
| Approaches to web content strategy | Richard Ingram | Shut the door on your way out Cicero… Posted: 30 Aug 2010 04:52 PM PDT |
| A List Apart: Articles: Content Templates to the Rescue Posted: 30 Aug 2010 01:21 PM PDT |
| SEO Copywriting: The five essential elements to focus on | Copyblogger Posted: 30 Aug 2010 10:18 AM PDT |
| 10 Tips for Creating Compelling Web Copy | Tips Posted: 30 Aug 2010 09:11 AM PDT |
| Buy Website Content, Order Articles - Constant Content Posted: 30 Aug 2010 08:16 AM PDT |
| Writing headlines - Why less is more | Communications Conversations Posted: 30 Aug 2010 08:01 AM PDT |
| Negativity in Online Content | sales++ Posted: 30 Aug 2010 07:26 AM PDT |
| Posted: 30 Aug 2010 04:02 AM PDT |
| Is Your Headline Good or Bad? Give it the Breath Test Posted: 30 Aug 2010 06:55 AM PDT
Bloggers have been asking the question "Do long or short headlines work better?" for a long time. But the answer to the riddle of how to create a headline that pulls in readers doesn't necessarily lie in subtracting or adding one more word. There’s not a mysterious formula or arcane copywriter’s trick. The answer is much simpler than that. The best way to get a headline that works is by using the breath test. Try saying this headline aloud:
Ran out of breath, didn't you? And even if you didn't quite run out of breath, you had a hard time getting through the whole thing. You'll also find that you struggle to recall the contents of that headline. Because if you can't say it in one breath, you can't hear it in one breath, either. When your headline can't be easily said aloud in a single breath, your message gets garbled. Look at some of the most enduring headlines ever:
That last one was a mouthful, wasn't it?No matter how you try, it's hard to say: "They laughed when I sat down at the piano. But when I started to play … " in one breath. So what's going on here? How come this headline works when it clearly fails the breath test? It's called punctuation. If you have a long headline, all you have to do is punctuate to indicate that there's a pause there. You're ending one thought and beginning another. How you punctuate it is totally up to you. You could use parentheses. Or an em dash. Or a comma. The original headline used a period, making it two separate sentences. But that headline could also be punctuated like this:
Punctuation exists to give a mental pause between thoughts. When you have that pause built into your headline, a reader can read it as if it were two sentences. So even though it looks like one big sentence, it's really two. Next time you've written a great headline and you're wondering if it's too long, just do the breath test. If it fails, add some punctuation. If it still fails, dump the headline and start again. You should never compromise when writing headlines. If your reader can't process your headline in a single breath, they can't process it in their heads, either — which will render a perfectly good headline perfectly useless. About the Author: Sean D'Souza offers a great free report on 'Why Headlines Fail' when you subscribe to his Psychotactics Newsletter. Be sure to check out his blog, too. ![]() |
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